"It kicks like a sleep twitch!" - Ian Curtis (2009)

Adverts that boast about their prices being under 'X' value, when they're actually priced a mere penny below that.

e.g. "This new 800 inch plasma TV wall, now under £200", when on screen, it's clearly priced at £199.99.

First, if you're gonna say under, at least make it a worthy fucking reduction, and second, fuck off and just sell it for £200!